Privacy Policy

Last Updated on: April 05, 2024

This Privacy Policy describes how Theori ("Theori," "we," "us," or "our") handles personal information collected through our digital properties linked to this Privacy Policy, including our website (collectively, the "Service"), as well as through social media, marketing activities, and other described activities in this Privacy Policy.

Our services are designed for businesses and are not intended for personal or household use. Therefore, we treat all personal information covered by this Privacy Policy, including information about any visitors to our website, as pertaining to individuals acting as business representatives, rather than in their personal capacity.

Theori’s customers have their own policies regarding the collection, use, and disclosure of their employees’ personal information. Theori is not responsible for our customers’ handling of such information. The handling of our customers’ employee data by Theori is governed by service agreements with our employer-customers. To learn about how a particular customer handles personal information, we encourage you to read the customer’s privacy statement or contact the customer directly.

By accessing or using our Service, you signify that you have read, understood, and agree to the contents of this Policy and acknowledge that your access to the Service is subject to this Policy. Beyond the Policy, your use of our Service is also subject to our Terms & Conditions on the website.

Personal information we collect

Information you provide to us: Personal information you may provide to us through the Service or otherwise includes:

  • Contact data, such as your first and last name, email address, professional title, company name, and phone number.

  • Profile data, such as the username and password that you may set to establish an online account on the Service.

  • Other data not specifically listed here, which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.

Third-party sources: We may combine personal information we receive from you with personal information we obtain from other sources, such as:

  • Cloud providers, such as utilization statistics for Amazon Web Services servers and the amount you spend to access such services after you authorize access.

Cookies and similar technologies: Some of the automatic collection described above is facilitated by the following technologies:

  • Cookies, which are small text files that websites store on user devices and that allow web servers to record users’ web browsing activities and remember their submissions, preferences, and login status as they navigate a site. Cookies used on our sites include both “session cookies” that are deleted when a session ends, “persistent cookies” that remain longer, “first-party” cookies that we place, and “third-party” cookies that our third-party business partners and service providers place.

  • Local storage technologies, like HTML5, that provide cookie-equivalent functionality but can store larger amounts of data on your device outside of your browser in connection with specific applications.

  • Web beacons, also known as pixel tags or clear GIFs, which are used to demonstrate that a webpage or email was accessed or opened, or that certain content was viewed or clicked.

How we use your personal information

We may use your personal information for the following purposes or as otherwise described at the time of collection

Service delivery: We may use your personal information to:

  • Provide, operate, and improve the Service and our business.

  • Communicate with you about the Service, including by sending announcements, updates, security alerts, and support and administrative messages.

Compliance and protection: We may use your personal information to:

  • Comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.

  • Protect our, your, or others’ rights, privacy, safety, or property (including by making and defending legal claims).

  • Audit our internal processes for compliance with legal and contractual requirements or our internal policies.

  • Enforce the terms and conditions that govern the Service.

  • Prevent, identify, investigate, and deter fraudulent, harmful, unauthorized, unethical, or illegal activity, including cyberattacks and identity theft.

With your consent: In some cases, we may specifically ask for your consent to collect, use, or share your personal information, such as when required by law.

Cookies and similar technologies: In addition to the other uses included in this section, we may use the Cookies and similar technologies described above for the following purposes:

Technical operation: To allow the technical operation of the Service.

Functionality: To enhance the performance and functionality of our services.

Advertising: To help our third-party advertising partners collect information about how you use the Service and other online services over time, which they use to show you ads on other online services they believe will interest you and measure how the ads perform.

Analytics: To help us understand user activity on the Service, including which pages are most and least visited and how visitors move around the Service, as well as user interactions with our emails.

How we share your personal information

We may share your personal information with the following parties and as otherwise described in this Privacy Policy or at the time of collection:

Affiliates: Our corporate parent, subsidiaries, and affiliates, for purposes consistent with this Privacy Policy.

Service providers: Third parties that provide services on our behalf or help us operate the Service or our business (such as hosting, information technology, customer support, email delivery, consumer research, marketing, and website analytics).

Payment processors: Any payment card information you use to make a purchase on the Service is collected and processed directly by our payment processor (see:

Advertising partners: Third-party advertising companies for the interest-based advertising purposes described above.

Professional advisors: Professional advisors, such as lawyers, auditors, bankers, and insurers, where necessary in the course of the professional services that they render to us.

Authorities and others: Law enforcement, government authorities, and private parties, as we believe in good faith to be necessary or appropriate for the compliance and protection purposes described above.

Business transferees: Acquirers and other relevant participants in business transactions (or negotiations of or due diligence for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale, or other disposition of all or any portion of the business or assets of, or equity interests in, Theori, our parent, our affiliates, or our subsidiaries (including, in connection with bankruptcy or similar proceedings).

Other sites and services

The Service may contain links to websites, mobile applications, and other online services operated by third parties. In addition, our content may be integrated into web pages or other online services that are not associated with us. These links and integrations are not an endorsement of, or representation that we are affiliated with, any third party. We do not control websites, mobile applications, or online services operated by third parties, and we are not responsible for their actions. We encourage you to read the privacy policies of the other websites, mobile applications, and online services you use.


We employ a number of technical, organizational, and physical safeguards that are designed to improve the integrity and security of information that we collect and maintain. Please be aware that no security measures are perfect or impenetrable. We cannot and do not guarantee that information about you will not be accessed, viewed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.

International data transfer

We are headquartered in the United States and may use service providers that operate in other countries. Your personal information may be transferred to the United States or other locations where privacy laws may not be as protective as those in your state, province, or country.


The Service is not intended for use by anyone under 18 years of age. If you are a parent or guardian of a child from whom you believe we have collected personal information in a manner prohibited by law, please contact us. If we learn that we have collected personal information through the Service from a child without the consent of the child’s parent or guardian as required by law, we will comply with applicable legal requirements to delete the information.

How to contact us